Portfolio

Nike Chicago Marathon

We’re particularly proud of this elevated execution. Every window on this project was unique, each comprised of many individually-engineered and finished elements. This project was quite literally a puzzle to engineer and install. Several of the 3D experiential displays included flash-photo reflective elements, which were promoted through social media.

Since this was a live-event, there was very little time to plan and install. Superior project management, no doubt, led to a successfully-delivered and installed project. Installation rolled-out during a week leading up to the marathon, at windows throughout the city in a 60-mile radius.

Client:
Capabilities:
Implementation design, Prototyping, 3D Engineering, Printing, Finishing, Fulfillment, Installation, Project Management
Medium:
Each location part of the event has unique fixtures and spacing to fill including Backlit fabric with SEG gasket, mag receptive, window vinyl, banners, custom built table elements, and custom wall, 12ft x 13ft, automotive paint/flash photography individual puzzle like execution.
Execution Details:
Macy's window, 12ft x 13ft custom wall, window is 9ft deep floor graphics, mannequins and pedestal wrapping. SEG backlit custom frames, large window and wall banners, reflective materials used on elements throughout every location (floor, pedestals, banners, wall graphics).
Location:
Greater Metropolitan Chicago.

Explore Other Projects

project preview

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Task: Dynamic, lit-up display, utilizing new, flexible LED technology, hanging widow banners, custom table shoe risers, and in-store table top graphics.

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Task: Mindful Project Management took center stage, executing three consecutive monthly initiatives for Nike Factory Stores, shipping projects to 200 stores with over 4,000 individual pieces per initiative.

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Task: Campaigns may includes, rigid in-store graphics, hanging banners, window clings and/or cardstock graphics, ship to multiple locations.

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Task: Wooden paneled direct print graphic on to Apple-ply plywood, with routed channels, and reverse cleat installation.

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Task: Larger-than-life initiative for Nike and University of Oregon Athletics that exceeded expectations for the nation's most-innovative collegiate athletic department.

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Task: Infinity's design team has a "Can-do" attitude.

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Task: Neon lights make this window a sight to be seen, especially at night!