CASE STUDY
Mike Bennett is a local artist known for his colorful and immersive art creations. This October, Infinity Images helped Mike transform an old bank into an enchanting mythical ‘zoo,’ filled with 26 fable creatures, each with their own personality and story.
When guests entered the building, they first watched a short informational video that set the stage for the self-guided tour. Following the wayfinding arrows, patrons then stepped into a fable-filled den, complete with 2D animal head trophies mounted to the wall by our graphics installation team using layered Infinityboard above a pair of inviting chaises. This cozy installation created the perfect atmosphere for guests to pose for Instagram-worthy photos.
Upon stepping through the red velvet curtains, guests entered a dimly lit world unlike the one they came from. Walking along a winding path framed by Mike’s artwork, they were introduced to larger-than-life swamp-dwelling creatures before meeting those of the jungle, desert, city, tundra, caverns, and sea – each one’s name beginning with one of the 26 letters of the alphabet.
With robust and efficient production, we kept Mike’s gift shop stocked throughout the month-long event, producing over 50 new unique creatures in bulk, quickly and in-line with Mike’s limited release timelines.
As visitors made their way out of the exhibit, they entered the gift shop where they could buy re-prints of their favorite criptids, monsters and creatures. We made sure to keep the store stocked with hundreds of Mike Bennett Art pieces – ranging from slow down signs to garden pals, desk buddies, flamingos, ghosts, and pumpkins – so that patrons could take a part of the museum with them.
Missed the event and interested in browsing his merchandise? Click here to shop!
If you need event (or evergreen!) graphic support, you’ve come to the right place. Our team of experts can provide high-impact, durable, weather-resistant products that’ll meet your budget and wow your guests. Contact us to learn more!
